Comparing December Views; Shop Dashboard

Well views from Etsy search and total views are down noticeably from last year. As are orders.

Here is the comparison for the first 5 days of december, with it still right before 11 pm:


Dec 2012 Dec 2013


Total views 5,446 4,442

Etsy search views 1,779 1,550

Google search views 552 252

Orders 25 12


That is kind of disappointing. This has been one of my busiest weeks for both of my first two decembers. The first week has been my busiest week of the month also.

My shop dashboard for the past 7 days says I have 1,443 less total views and 14 less orders, but MORE revenue.
My shop dashboard for the past 30 days says I have 6,118 LESS total views, 37 LESS orders, but more revenue.

So I am planning for the drop after Christmas and for the beginning of the year. I don't believe that I will be as busy or have as many orders or revenue the beginning of 2014 as 2013. Etsy and Google have changed. Along with much more competition.

Time to rethink my plans for 2014??